Top skills:\u00a0Strong Communication, Marketing planning and Data Analysis, Out of box thinker<\/p>\n
Job Responsibilities<\/p>\n
Work directly with regional carriers, cable operators, and other retailers to develop go-to-market strategies and fully execute marketing and advertising campaigns to drive sales of Samsung Handheld Phones, Tablets, and other Mobile Accessories
\nWork with omnichannel teams (Project Management, Product Planning, Product Sales, etc.) to create and update product launch schedules track marketing activity for all new products ranged at assigned carriers and retail partners
\nWork with Samsung Brand Marketing teams to establish creative assets (e.g. photography, logos, key visuals, messaging, etc.) and delivery schedules that support the needs of each assigned carrier or retailer for placements across web, email, MMS, social media, online ads, TV campaigns, and other marketing tactics as needed
\nCreate presentations showcasing full go-to-market timelines, visuals and tactics for each device launch and for sustain campaigns
\nLeverage marketing development funds for creation of innovative sales generating marketing tactics
\nCollaborate with Samsung cross-functional teams to ensure Samsung brand standards, key messaging and other communication priorities are properly showcased across all marketing campaign tactics
\nWork with various internal teams to conduct data collections, research and insight creation to determine unique selling points for assigned carrier
\nQualifications<\/p>\n
A Bachelor’s Degree in marketing, business, communications, advertising or related business field is required. MBA a plus.
\nHave 6+ years of marketing, media, demand gen advertising experience spanning agency or with a Fortune 500 Company
\nPrior experience in product marketing, advertising, promotions or project management
\nPrior experience in high-tech, telecommunications environment or retail industries preferred
\nFamiliarity with marketing and sales channels within high-tech product technology industry preferred
\nCRM, social media, and digital media marketing experience a plus
\nComfortable working in a dynamic fast paced industry and matrix organization with multiple constituents
\nShould have advanced MS Excel and MS PowerPoint knowledge and skills
\nThe ability to work either independently or in a team environment to achieve personal and team project goals, including the completion of assignments within and exceeding established time frames
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